Privacy Policy
This Privacy Policy explains how Kindfully, LLC (“Kindfully”) collects, uses, shares, and protects information of the users of Kindfully’s website and any related mobile, software, and other applications and goods and services provided by Kindfully (collectively, the “Services”). This Privacy Policy only applies to the Services and not to websites, applications, or services of third parties, even if they are linked or accessible from the Services. Each third-party has its own data collection and usage practices, and Kindfully is not responsible for any websites, applications, services, or practices of third parties. By using or accessing the Services, you signify your acceptance to this Privacy Policy and separate Terms and Conditions.
Any information or other data provided to or collected by Kindfully is controlled by:
Kindfully, LLC
360 E 2nd Street, Suite 800
Los Angeles, CA 90012
United States
As part of its Services, Kindfully collects the following “information” (i.e., personal information or personal data that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular user or household):
- Information You Provide. We collect information from you when you provide it to us, including when you sign up to watch our case study video or send us an application or other form. Such information may include your name, email address, telephone number, address, business information, social security number, tax ID, and financial information. We may also collect, use, and share information that you provide to us or that is available through social media relating to your use of the Services, including your reviews, comments, social media posts, messages, videos, scoreboards, and experiences.
- Content You Make Public. We may collect information that you have made public, such as if you post a public review or data on social media. You should carefully consider what information to make public as Kindfully cannot control transmission of public content.
- Transaction and Payment Information. We may gather information when you make a transaction through the Services, such as when you sign up or make a payment.
- Device/Internet Connection Information. When you use the Services, we may automatically gather information made available by your web browser, internet service provider, and device, depending on your settings. For example, we may collect your IP address, information about your operating system or device, the device ID associated with your device, the date and time you access the Services, and any usage attempts.
- Internet Activity Information. We may collect information about your browsing history, search history, and information regarding your interaction with a particular website, application, or advertisement, including the Services, during and after your use.
- Education and Employment Information. We may collect information about your education, employment history, or salary as it relates to the Services.
- Geolocation Information. We may collect information about where you are located, both generally and at the time you access the Services, such as from your IP address.
- Other Information. From time to time, we may collect other information from you, such as if you make a claim for a prize or voluntarily subscribe to promotions.
- Inference Information. We may also create new information about you by drawing inferences from the information identified in the categories listed above.
Kindfully collects information about you through the following sources and means:
- When You Communicate with Us. We may collect information you provide, content you make public, transaction and payment information, geolocation information, education and employment information, and other information when you communicate with us.
- From Third-Party Automated Technologies. Like many websites, we may collect transaction and payment information, device/internet connection information, internet activity information, and geolocation information through third-party cookies and other automated technologies, as outlined by the below chart:
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Third Party |
Description |
Privacy Policy |
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For personalized ads. |
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For personalized ads. |
You can better learn about third-party data collection and advertising practices, including how to revoke your consent to personalized advertisements, at the following websites:
https://www.allaboutcookies.org/
www.youronlinechoices.com/uk/your-ad-choices
www.networkadvertising.org/choices
How is your information used?
Kindfully uses the information outlined in Section 2 for the following purposes:
Kindfully uses information for the following “Business Purposes” (i.e., uses reasonably necessary and proportionate to achieve an operational purpose):
- To Provide the Services. We use information to provide the Services, such as to provide you with information and services, process your payments, and fulfill your requests; for example, we may use your information to process your order and to respond to you.
- To Improve the Services. We use information to improve the Services, such as to debug and identify and repair errors that impair existing intended functionality of the Services, and to gather statistical information for analytics and to help improve performance.
- To Personalize Your Experience. We use information, such as from cookies and automated technologies, to allow you to set personal preferences. We may also use services to help schedule any meetings with your calendar.
- To Communicate with You. We use your information to personalize communications with you, respond to requests, and notify you of updates to our Terms or Privacy Policy.
- For Security. We may use information to detect security incidents, protect against malicious, fraudulent, or illegal activity, and to investigate those responsible.
- To Create Deidentified Aggregate Information. We may combine your information with that of other users to create “Aggregate Information” (i.e., statistical information about all users or a subset thereof). Aggregate Information is pseudonymized and deidentified and is not used to identify, relate to, describe, be capable of being associated with, or be linked, directly or indirectly, to a particular consumer, including you. In turn, Aggregate Information may be used by Kindfully for the Business and Commercial Purposes listed herein.
Kindfully uses information for the following “Commercial Purposes” (i.e., uses intended to advance Kindfully’s business interests, such as advertising or marketing a product or service):
- To Advertise to You. The Services allows information to be utilized for advertising on the Services, including advertising specific to your personal interests. We may also use your information to advertise to you after you use the Services.
- To Build a Profile. We may create new information about you by drawing inferences from the information identified in the categories listed in Section 2, such as to create a profile about you reflecting your preferences and trends.
- To Advertise to Others. We may share your public content, such as social media posts about the Services, to advertise and market our Services in our advertising, such as on social media.
Scope and Legal Bases for Use. Kindfully only processes your information to the extent that is necessary to accomplish the stated Business and Commercial Purposes, which serves as our legitimate interest. If you reside in a location governed by the GDPR, then the following are Kindfully’s legal bases for the processing of your information: In so far as we have obtained consent for processing operations of information by the data subject, Art. 6(1) lit. a GDPR serves as the legal basis. For the processing of information necessary for the performance of a contract to which the data subject is a party, Art. 6(1) lit. b GDPR serves as legal basis. The same applies to such processing operations which are necessary for carrying out pre-contractual measures. In so far as the processing of information is required to comply with a legal obligation to which Kindfully is subject, Art. 6(1) lit. c GDPR serves as legal basis. In the event that processing of information may be necessary to protect the vital interests of the data subject or of another natural person, Art. 6(1) lit. d GDPR serves as legal basis. If processing is necessary for the purposes of the legitimate interests pursued by Kindfully or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject, processing operations are based on Art 6(1) lit. f GDPR.
Kindfully shares the information outlined in Section 2 for the following purposes:
The following are the Business Purposes for which we may share your information:
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Third Parties |
Business Purpose |
Types of Information |
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Service Providers. These third parties provide services to Kindfully that allow Kindfully to operate the Services, provide services to and communicate with customers, and so forth, such as email vendors and payment processors. |
For Security; to Provide and Improve the Services; to Personalize User Experience; and to Create Aggregate Information |
Information Outlined in Section 2 |
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Our Affiliated Entities. Affiliated entities are directly related and have common ownership. We may disclose your information to any affiliated entities, in which event, your information shall be treated by the affiliated companies in accordance with this Privacy Policy. Should we be subject to an acquisition, merger, sale, or other change of control or business entity status, we reserve the right to transfer or assign your information as part of that acquisition, merger, or sale. |
For Security; to Provide and Improve the Services; to Personalize User Experience; and to Create Aggregate Information |
Information Outlined in Section 2 |
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Government Officials and Private Parties Pursuant to Valid Legal Process. We may disclose information in response to subpoenas, court orders, and other legal processes. In rare circumstances, we may disclose information when we believe it is necessary to prevent illegal, fraudulent, or injurious actions that may cause harm. |
To Comply with Legal Obligations; to Prevent Illegal, Fraudulent, or Injurious Actions |
Information Outlined in Section 2 |
The following are the Commercial Purposes for which we may share your information:
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Third Parties |
Commercial Purpose |
Types of Information |
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Advertising Partners. We may disclose your information to our third-party advertising partners. For example, we may share information gathered through cookies and tracking technologies to allow a third party to advertise to you after you use the Services. |
To Advertise to You |
Public Content; Device/Internet Connection Information; Internet Activity Information; Geolocation Information |
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Other Consumers. We may share your public content, such as your social media posts to advertise and market our Services, including by reposting your reviews, in our advertising, such as on social media. |
To Advertise to Others |
Information You Provide; Public Content |
No. Kindfully does not sell consumers’ personal information.
Kindfully employs technical, administrative, and physical security measures that are designed to protect against the loss, misuse, and alteration of the information under our control. However, no system can be completely secure. Thus, although we take steps to secure your information, we cannot promise, and you should not expect, that your personal and commercial information will always remain secure. The safety and security of your information also depends on you. Notify us as soon as possible if you believe your security has been breached. Users are also responsible for any information obtained, provided, or shared on the Services through their use of it.
Kindfully will retain your information for the length of time necessary to fulfill the Business Purposes and Commercial Purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by applicable law or a valid court order. If you request deletion of your information, your request will be processed according to the timeframes indicated therein and/or pursuant to any applicable legislation.
Your connection will be through and to servers located in the United States, and all information you provide will be processed and maintained in our web servers and internal systems located within the United States. By using the Services, you authorize and specifically consent to the transfer of personal information to the United States and its storage and use as specified herein.
Under certain privacy legislation, such as the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR), you may request to correct, amend, access, or delete information. These requests can be made by contacting us through our Services at 702-848-3008 or by emailing us at hello@kindfully.com. We will not discriminate against you for making a privacy request or asserting privacy rights. To protect your privacy and security, we may take reasonable steps to help verify your identity before granting your request. We may also take steps to verify any authorized agent making a request. If such privacy legislation applies to you:
You have the right to request access to or correction of your personal information.
You have the right to request that we disclose the following to you: the categories of personal information we have collected about you; the categories of sources from which the personal information is collected; the business or commercial purpose for collecting personal information; the categories of third parties with whom we share personal information; and the specific pieces of personal information we have collected about you.
You have the right to request that we delete any personal information about you.
Under California’s “Shine the Light” law, California residents who provide personal information to the Services may request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes.
You must be at least 18 years of age to use our Services. Kindfully will never knowingly collect any personal information about children under the age of 13. If we obtain actual knowledge that we have collected personal information about a child under the age of 13, that information will be deleted from our database. Because we do not collect such information, we have no such information to use or to disclose to third parties. We have designed this policy in order to comply with the Children’s Online Privacy Protection Act (COPPA).
By providing your email address or other contact information, you expressly consent to receiving marketing communications from us. Providing consent to promotional communications is not a condition of purchasing any goods or services. You can unsubscribe to marketing communications at any time by following unsubscribe instructions in each communication or by contacting us as outlined in Section 15. If you unsubscribe from advertising content, we may still send you any non-promotional communications, such as updates to our Terms or Privacy Policy.
DNT is a feature offered by some browsers which, when enabled, sends a signal to websites to request that your browsing is not tracked. Kindfully does not currently respond to DNT requests.
Each time you use the Services, the then-current version of this Privacy Policy will apply. Although most changes are likely to be minor, we reserve the right to modify this Privacy Policy by posting such modifications on the Services at any time. Unless we receive your express consent, any revised Privacy Policy will apply only to information collected after the effective date of such revised Privacy Policy and not to information collected under any earlier version.
If you have any questions or want to make any requests, please contact us at Kindfully 360 E 2nd Street, Suite 800, Los Angeles, CA 90012, United States or hello@kindfully.com. In any case, your communication may be stored and, if needed, may be relayed to third-party parties for the purpose of processing any request by you in the communication.
LAST UPDATED: October 1, 2020